Training projects and identification of business opportunities in shared value in the field of business clusters.

Within the framework of this project, we have focused on the identification, research and development of business opportunities, as well as on operational improvement, with a clear focus on the generation of shared value and the effective integration of corporate sustainability within the business clusters. We have carried out this task by implementing a training programme specifically designed for companies and organisations that are part of the Catalan clusters.

Our work methodology is based on the Shared Value Theory, as proposed by Porter and Kramer in 2011. Through this approach, we have developed a methodological framework that adapts to the particularities of each cluster, ensuring an effective implementation aligned with their specific needs.

In addition, we have introduced and supported the measurement of the social and environmental performance of cluster companies. This has been done through the use of measurement and improvement tools provided by the B Corp standard, with the aim of ensuring transparency and corporate responsibility. Our intervention has been comprehensive, ranging from the initial introduction to the continuous accompaniment of the improvement process, with a practical and results-oriented approach.

Through this project, we have actively contributed to the generation of positive impact by Catalan business clusters, enhancing the generation of shared value and fostering sustainable integration at all corporate levels.